Morrisons

BRINGING BACK THE BOTTLE

The Morrisons team has announced the reintroduction of glass milk bottles to stores in a bid to help customers reduce their plastic use and cut CO2 emissions.
 
Some eye-catching assets and strong media relation skills ensured over 70 pieces of coverage across broadcast, print and online media including This Morning, The Times, Metro, The Sun, Daily Express and Mail Online.
 
An udderly brilliant result.