The Domino’s innovation team has united two of the world’s most popular foods, pizza and cheeseburgers, to introduce the Cheeseburger Pizza to its menu.

The hybrid comes with all the hallmarks of a cheeseburger on a signature Domino’s base.

Our team have made sure the mind-blowing mash-up has been in every major newsfeed to fuel the nation’s appetite for the pizza they never knew they needed, but now can’t stop ordering. 

100,000s of shares and loads of coverage have made it a big commercial success already.