COVID-19 has completely changed the way we shop. Contactless payments are at a record high and online shopping has outstripped all other forms of spending for the first time. Our latest EMEA-wide work for Mastercard reveals the online spending trends of lockdown from useful products like exercise equipment and hair clippers to a boom in film and TV subscriptions.

The research was turned into a bunch of social adverts to remind and reassure people of Mastercard's online shopping protection, which is an important message right now.