No gift is more special than those that come from your child. That’s why for Mothering Sunday, Morrisons launched a specially designed 'Pocket Money Bouquet', offering kids an affordable gift for their mums that wouldn’t break the piggy bank.
Research found that the average child in the UK receives a fiver a week in pocket money, and the Llama Bouquet was priced super cheaply at £3.50 to allow children to spoil their mums using their own money.
The bouquet achieved over 50 pieces of national, regional and consumer coverage and was the only product from a supermarket that featured on This Morning’s Mother’s Day round-up.
Mother’s Day: Morrisons Makes It.